Yardell sat in with his good friend and business partner Joseph V. Scorese on his new podcast that he currently produces. On this day the topic of discussion was: “How To Build Unlimited Traffic On Social Media”.
Joseph and Yardell discussed the importance of social media presence for real estate professionals and how to maintain consistency across different platforms. Yardell emphasized that real estate professionals should focus on platforms that work best for them, such as Facebook, Google Business Page, and LinkedIn. Joseph stressed the importance of interaction, providing motivation, inspiration, and education, and being a thought leader in the field. They also discussed the role of a website as a marketing tool, emphasizing the importance of being found on these platforms and providing the right information.